August 13, 2008

Takin' it to the airwaves

National Corn Growers Association president Ron Litterer, a corn grower from Greene, Iowa, took to the airwaves for several hours this morning in a series of radio interviews. NCGA estimated that he reached 10 million listeners at two nationwide radio programs and individual stations in 13 states.

“We’ve got a good story to tell,” Litterer said. “In dealing with a wet spring and Midwest flooding, corn growers have worked hard and smart to bring up what is shaping to be the second-highest crop ever with a yield above and beyond last year’s number.”

Interviews covered many Corn Belt radio stations, but importantly reached listeners non-Corn Belt stations in New York, Massachusetts, Connecticut, Georgia, Florida and Arizona. Litterer fielded questions about the high costs of farming, the benefits of corn ethanol, the importance of biotechnology and long-term forecasts for agriculture.

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