In this Podcast, Mark Jagels of the Nebraska Corn Board summarizes a couple of presentations made in Nebraska recently by Wes Jamison. Jamison is an expert in the animal welfare and animal rights movements.
Jagels noted that Jamison believes that for animal agriculture to be successful in the future, we need to help consumers manage their conflicting emotions that come from wanting one animal at the center of their plate and another as the center of their life – as their pet. Jamison believes we need to lead with a moral argument - that the work we do in raising food animals is morally right.
For a related post, which includes links to more details and reports, click here.
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