January 2, 2014

(Video) Nebraska Beef Mission to Japan


This past July, a group of Nebraskans, supported by the Nebraska Corn Board, packed their bags for Japan as part of a mission coordinated by the U.S. Meat Export Federation (USMEF).

The focus for this mission was an opportunity for U.S. beef and corn producers to assist in U.S. beef promotions and trade activities in the one of the busiest meat purchasing seasons. Additionally, they held meetings with the U.S. Embassy, retail and importer discussions, interaction with over 500 meat buyers at a meat symposium, visited a port and cold storage facility, attended a food blogger event and a U.S. beef activity in the tsunami-stricken Sendai region of Japan.

This video highlights the events of the trip, gains insight in the meat export market to Japan and covers the free beef meal activity to the people on Katsura Island.

Read all of the mission highlights on the Midwest Corn Growers Study Tour blog.

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